See Essays: including this one in the Boston Globe: Summer Reading: It’s time to close the book on that
Annual Reports, Company History
Investing in the Willamette Valley (pdf)Annual Report
Restoring the Willamette Valley (pdf) Annual Report
Newsletters
I have written newsletters for many years, some of them print products. Currently, I write a newsletter for a Home Owners Association that has a number of communications challenges. By regularly communicating rules, updates, and news, misunderstandings are averted and time is saved.For six years, I wrote the Oregon Conservation Newsletter, a monthly online publication about the challenges that face the state’s fish and wildlife and the people who are working on solutions. Its reach and popularity are a testament to the power of personal story. Many of the stories were covered by the print and TV media. Samples available on request.
Public Relations, News Releases
The challenge–and the opportunity–in writing a news release is to interest the media in telling your story to their audience. The following received a lot of coverage.
Illegal turtles enter Oregon via internet sales, street vendors, pet trade
It’s Halloween: Where are all the bats?
Look out: Turtles are on the Move
Learn about Oregon’s Whoo-riffic Owls
Testimonials
“Meg Kenagy is a compelling writer with a thorough understanding of how to craft messages to appeal to a range of audiences. She brings a strategic approach to each project that reflects her years of experience in marketing and public relations.”Ann Snyder, Communications Manager, Oregon Youth Authority
“If you are looking for someone to immediately take control of a sticky public relations issue, Meg is your person. Meg’s truly the best in the art of issue/crisis management triage–message development, media relations, social media–she works it from all angles superbly.”Rick Hargrave, Administrator, Information and Education, Oregon Department of Fish and Wildlife.
“Meg has the ability to wrap her head around complex software technology products, identify and deliver the core messages while determining the best way to communicate them to a wide variety of audiences. She writes outstanding content whether it’s a case study, white paper, press release or web content. You want someone who can jump in, understand a complex product and craft a message for your company that gets picked up by the news media…talk to Meg!”Tyler Laird Magee, Marketing Director, Cadence Design Systems
“Meg is an excellent communicator. She writes well and with a creative edge. She is a very interesting person with a lot to offer in the fields of writing and business development.”Sher Davidson, author of Under the Salvadoran Sun.
“Meg is a wonderful writer who brings not only a high level of professionalism and experience to her communications work, but also a passion for articulating a message that is elegant and clear. She is unique in her ability to take complex and often contentious issues and provide concise narratives that all can understand. If you need someone to handle your media relationships or promote your business, you should ask Meg because she does it right!”Michael Pope, Executive Director, Greenbelt Land Trust
Chit Chat
What the Cat said to Alice
“Would you tell me, please, which way I ought to go from here?” asked Alice.“That depends a good deal on where you want to get to,” said the Cat.
Which is why I am always interested in where you’re going and what you need to accomplish with your stories, news releases, marketing materials, social media posts, and web content. Because, if we don’t know where we are going, we could take a lot of wrong turns along the way. And we don’t want that.